{"id":490,"date":"2019-01-01T10:34:03","date_gmt":"2019-01-01T10:34:03","guid":{"rendered":"https:\/\/gura.eus\/?p=490"},"modified":"2021-04-26T11:33:44","modified_gmt":"2021-04-26T11:33:44","slug":"impacto-marca-euskal-sagardoa","status":"publish","type":"post","link":"https:\/\/gura.eus\/es\/impacto-marca-euskal-sagardoa\/","title":{"rendered":"Impacto de la marca de D.O. Euskal Sagardoa"},"content":{"rendered":"<p>Para GURA MARKETIN ha sido un placer colaborar con <a href=\"http:\/\/www.bculinary.com\">Basque Culinary Center<\/a> para analizar el impacto de la marca de D.O. Euskal Sagardoa tanto en la expectativa como en la experiencia de consumo de la sidra.<\/p>\n<p>Nuestra colaboraci\u00f3n con Basque Culinary Center permiti\u00f3 combinar sus t\u00e9cnicas de investigaci\u00f3n expl\u00edcita con las t\u00e9cnicas de investigaci\u00f3n impl\u00edcita del Neuromarketing y el resultado fue una publicaci\u00f3n en una revista de alto impacto y gran exigencia desde el punto de vista de la investigaci\u00f3n <em>\u00abFood Quality and Preference\u00bb<\/em> titulada <em>\u00abImplicit reaction vs explicit emotional response: Protected designation of origin in apple cider\u00bb.<\/em><\/p>\n<p>En GURA MARKETIN nos encanta seguir aprendiendo y compartir nuestro conocimiento y nuestra experiencia a trav\u00e9s de diferentes f\u00f3rmulas como formaciones, ponencias, mesas redondas, din\u00e1micas, etc.<\/p>\n<p>Si tienes una necesidad o propuesta en este sentido, \u00a1no dudes en <a href=\"http:\/\/www.gura.eus\/contacto\">contactarnos<\/a>!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Para GURA MARKETIN ha sido un placer colaborar con Basque Culinary Center para analizar el impacto de la marca de D.O. Euskal Sagardoa tanto en la expectativa como en la experiencia de consumo de la sidra. Nuestra colaboraci\u00f3n con Basque Culinary Center permiti\u00f3 combinar sus t\u00e9cnicas de investigaci\u00f3n expl\u00edcita con las t\u00e9cnicas de investigaci\u00f3n impl\u00edcita del Neuromarketing y el resultado fue una publicaci\u00f3n en una revista de alto impacto y gran exigencia desde el punto de vista de la investigaci\u00f3n  [&#8230;]<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11,13],"tags":[],"class_list":["post-490","post","type-post","status-publish","format-standard","hentry","category-marketing-turistico","category-neuromarketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Impacto de la marca de D.O. 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